Business Advisory, Consultancy and Coaching/Mentoring Service
Our service range covers the whole business lifecycle
Solutions for Start-ups – SME/SMB – Large Business Operations
We rapidly identify and add fast-tracked profits to businesses at ZERO RISK
ZERO RISK means that if we find no additional profit the service is FREE
Into The Blue provides both long-term solutions to meet your business’ future requirements and short-term project-based solutions to solve your immediate issues.
Our solutions are tailored to every size business, from start-up to established larger operations.
We are expert at coming up with out-of-the-box solutions to give your business a competitive edge.
Into the Blue is a member of iBANNZ and Business Drivers Limited.
Start-ups including Business and Feasibility Plans (Including WINZ)
Through to
Business and Process Improvement including Business Reviews
Finishing with
Exit Strategies including Business Valuations
Critical Path
Critical path solutions (CPS) is a project management technique that requires mapping out every key task necessary to complete a project. It includes identifying the amount of time necessary to finish each activity and the dependencies of each activity on any others.
Strategic Planning
There are many components to planning, the key areas in which to focus are research, analysis and development.
This includes studying the competition and understanding how your company is unique in the market.
Company Culture
Without the right strategy you will hinder your chances of success.
Understand Team dynamics. Plan to meet customer demand.
By receiving the correct advice at the correct time you are maximising your chances.
Digital Enablement
Identify if your brand is still relevant to your business.
Ensure the market knows your full product / service offering.
Keep your marketing/website fresh and up to date including a blog page.
Find out if your business is working for you.
John Raffaelli from Into the Blue assisted us with our business start-up.
We found John to be very meticulous, and his advice, experience and knowledge was invaluable.
John always went the extra mile in his work with us and we have no hesitation in recommending him to anyone needing expert business advice.
Carolyn and Monique of Heaven Scent Treats
John helped me put together a robust business plan for my company in just under three weeks. John’s proven business experience provided an invaluable source of expert advice to strengthen my approach and help structure my concept into a well-considered strategy.
I would strongly recommend ‘Into the Blue’ to any business serious about planning for success.
Tatiana Terezaki, Director
Kotuitui Limited trading as The Inside Job
Do you qualify for funding?
Into the Blue NZ Limited is registered with the Regional Business Partner Network (MBIE) to provide services with the Management Capability Development Fund.
John has always provided a fresh pair of eyes and has an ability to focus on an exploit any potential gain which has allowed me to refocus my efforts and make more educated decisions.
Alan Herbert
Director, Smartrak Holdings Limited
John has always provided a fresh pair of eyes and has an ability to focus on an exploit any potential gain which has allowed me to refocus my efforts and make more educated decisions.
Alan Herbert
Director, Smartrak Holdings Limited
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John Raffaelli
I established Into The Blue NZ Limited in 1997 as my inclination is to work in and with businesses – from start-ups to large organisations – to understand their processes, culture and how they arrived at their current destination. From there, I develop strategies, business plans and new or improved processes to drive the business forward.
A key driver for me is to educate my clients to be AGILE; that is, I give them tools to keep ahead of the game in a constantly changing economic / business environment. A good example of this is managing the effects of low unemployment and skill shortages and how they affect the traditional employee / subcontractor model.