by John Raffaelli | Mar 2, 2024 | Business Planning, Business Reviews, Case Studies, Marketing, Sales
Earn More for Your Dollar – Introduction Would you like to earn more from your business spend? If the answer is Yes, then Into the Blue NZ Limited have the solutions to help you gain more from your expenditure. We are different because we back ourselves to achieve a...
by John Raffaelli | Oct 23, 2023 | Business Planning, Business Reviews, Marketing
Teams, Suppliers and Customers Over the weekend the All Blacks put together a great team performance to beat the Pumas in the first semifinal of the Rugby World Cup. In the second semifinal, Owen Farrell nagged and backchatted so much to the referee, that he was...
by Geoff | Jul 2, 2023 | Business Planning, Business Reviews, Case Studies, Marketing, Sales
Profit Improvement Detectorist (Post no. 2) This is the second post in a series discussing why it is very normal for Business Owners and Managers to not know where to look to make improvements to their business. Business Owners and Managers are rarely experts in...
by Geoff | Jun 26, 2023 | Business Planning, Business Reviews, Case Studies, Marketing, Sales
Do You Think That Your Business Could Do Better But Don’t Know Where To Look? Not knowing where to look to make improvements to your business is a very common phenomenon. Big Corporates can afford to employ Business Improvement Experts like me on a fulltime basis to...
by Geoff | Jun 17, 2023 | Business Planning, Business Reviews, Marketing, Sales
The Importance of Customer Analysis Customer Analysis is a key component of Business Improvement Strategies as it identifies: Changes in the market. Changes to your market share. Opportunities to increase market share. Where to target your marketing budget to obtain...
by Geoff | May 28, 2023 | Business Planning, Business Reviews, Marketing, Sales
How the Best Businesses Stay ahead of the Pack They stay in front by having good, accurate and timely information including: Balanced Scorecards – tailored to individual managers. Key Performance Indicators – tailored to individual managers and team leaders....